Road to Open Call Pitch Day (Pre-Event for Walmart Open Call)

  • Who: Entrepreneurs, small businesses, and manufacturers with shelf-ready products that are made, grown or assembled in the USA
  • What: One-on-one pitches with a Walmart sourcing representative & expert coaching
  • Where: Los Angeles Cleantech Incubator (525 S Hewitt St, Los Angeles, CA 90013)
  • When: April 9, 2026 | 9:00 am – 4:00 pm
  • Application Deadline: Apply at https://walmart.com/RoadtoOpenCall by March 20
  • Selected Participants: 30 businesses

National ACE is collaborating with Walmart to offer business owners a game-changing
opportunity – the chance to pitch their American-made products directly to a Walmart sourcing
representative through the Road to Open Call Pitch Day! Below are a few things to consider
before you apply:

  • We are looking for shelf-ready products that are made, grown or assembled in the U.S. Services and other categories found here will not be accepted in this application process. A full list of eligibility requirements can be found on the application page. Must comply with FTC Guidelines.
  • A total of 30 applicants will be selected to pitch their shelf-ready products in Los Angeles on April 9, 2026, receive expert coaching, and gain insights into scaling their business for national retail.
  • Well-qualified products may even receive a Fast Pass for Walmart’s 2026 Open Call.

For more information and to apply by March 20, please visit: https://walmart.com/RoadtoOpenCall

To Apply and More Information

Let’s get more entrepreneurs and small business owners in front of major retailers! Please share
this opportunity with your networks.