Getting Your Product On Store Shelves | Houston Center SBDC

Attend this session and hear from an award-winning entrepreneur her best strategies for getting product on store shelves. She will share her experience and insight including how and where to start, how retail pricing really works, what it’s like to be a vendor for a major retailer, plus much more.

  • Tips for getting and preparing for a buyer meeting
  • Issues affecting pricing such as minimum orders, barcode requirements, and slotting fees
  • The importance of packaging and standing out on shelf space
  • Understanding retail pricing, including your costs, promo charge backs, MAP, MSRP, sales/promotions, minimum orders
  • Getting involved with Industry trade groups and organizations
  • Selling your product in non-retail outlets

Debra Myers, Big Cheese & Chief Excitement Officer, Enfusia

Tuesday, April 18, 2023
9 a.m. - 12 p.m. CST